About Us

Imago Outfitters is a streetwear brand based out of Richmond, VA that is rooted in the truth of Genesis 1:26 — that every person is made in the image of God.

People wearing Imago Dei t-shirts

We believe your value isn't earned — it's given. Worth comes not from status or wealth, but from being handcrafted by the Lord.

Through clean design and intentional messaging, we create apparel that is intended to communicate a simple truth. You are worth more than the world can determine. And it was proven when Christ laid down His life to die in your place (Romans 5:8).

You were, and still are, to-die-for.